For Content Providers

Reduce delivery costs by using multicast when everyone wants the same thing at once.

Unicast is powerful, but it gets expensive when millions of users request identical content at the same time. Blockcast ECN helps content providers use multicast-capable capacity when high simultaneity makes one-to-many delivery the smarter path.

The cost problem

The bigger the simultaneous audience, the more unicast duplication costs.

Live sports, global premieres, software launches, and game updates can create huge spikes of identical demand. If every request becomes its own unicast path, delivery cost grows with the crowd. Multicast changes the economics for the workloads where one-to-many distribution makes sense.

01

Live events

High-simultaneity audiences can benefit from delivery modes that do not duplicate every stream across the network.

02

Large file distribution

Game updates, software releases, and AI model distribution can be positioned more efficiently when demand is predictable or synchronized.

03

Regional spikes

Use multicast-capable edge capacity in the markets where demand concentrates instead of over-provisioning everywhere.

ECN+

Use the right capacity type for each workload.

Identify multicast-fit traffic

Blockcast helps determine which workloads have enough simultaneity to benefit from multicast-capable delivery.

Blend capacity types

ECN+ combines Blockcast infrastructure, ISP edge, broadcast, satellite, and commercial capacity into a mixed delivery footprint.

Optimize for cost and experience

The ECN control plane can allocate traffic based on geography, demand pattern, capacity availability, and price.

Schedule a Demo

Experience the Blockcast ECN in action.

Tell us about your delivery footprint, traffic patterns, and capacity goals. The Blockcast team will show how the ECN can support your specific use case.

See capacity orchestration across edge resources.
Discuss your workload by geography, latency, cost, and scale.
Map a practical path from current delivery to ECN expansion.

Schedule your demo

We will be in touch soon.