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Internet demand is surging, with traffic up 10-fold in a decade. Did you know that streaming accounts for 80% of all internet traffic?
Delivering content to lots of people at the same time is challenging. Companies like Disney, Hulu, and Xbox spend over $10 billion annually on 3rd-party CDNs because no single network can handle all the traffic around the world.
When there are more requests for content than there is capacity, the whole system grinds to a halt. Imagine a network with 100gb/sec capacity. When just 14,000 users all request 1080p content, the network fills up. No more HD content.
Streaming at scale has a problem : unicast. Unlike “tuning” into TV, each viewer gets their own stream. So, 1 million viewers means 1 million identical streams. Now imagine the capacity needed for 1 million 1080p streams of the big match...
Internet demand is surging, with traffic up 10-fold in a decade. Did you know that streaming accounts for 80% of all internet traffic?
Delivering content to lots of people at the same time is challenging. Companies like Disney, Hulu, and Xbox spend over $10 billion annually on 3rd-party CDNs because no single network can handle all the traffic around the world.
When there are more requests for content than there is capacity, the whole system grinds to a halt. Imagine a network with 100gb/sec capacity. When just 14,000 users all request 1080p content, the network fills up. No more HD content.
Streaming at scale has a problem : unicast. Unlike “tuning” into TV, each viewer gets their own stream. So, 1 million viewers means 1 million identical streams. Now imagine the capacity needed for 1 million 1080p streams of the big match...
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and lets you participate in helping scale the internet
Blockcast technology integrates with Internet Service Providers and uses a multicast delivery model to distribute content more efficiently.
Blockcast can deliver content over regular networks or through unused over-the-air capacity.
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By running a Blockcast node or installing Blockcast client software, you can help multicast content to your community, easing the ISP's load.
Anyone can participate by gearing up at home, in a garage, or in a data center. You’ll need to run a Blockcast node or install our software on a computer you own with enough RAM, storage, and bandwidth. Once you’ve got your Blockcast node running, you are a Blockcaster! Welcome to the club :)
A content provider is streaming the LIVE World Cup final. Football fans in NYC are excited and requesting the stream. But there’s more demand than capacity. Streams quickly go from 1080p to SD and then to unavailable. But your node is ready!
Thankfully, that content provider is using Blockcast too! Blockcast gets the stream and multicasts it through ISPs, 5G cellular operators, TV broadcasters, and satellite operators...and to your Blockcast node. Woohoo!
Blockcasters who have the streams use their network bandwidth to multicast the content to everyone in their neighborhood. It’s a win-win: everyone in the community gets the high-quality content they want, maybe even the World Cup match in 4K or a distance-learning course, without relying on local ISPs who don't have capacity. And, Blockcasters earn tokens for helping out.
Anyone can participate by gearing up at home, in a garage, or in a data center. You’ll need to install a Blockcast node or install our software on your own devices with enough RAM and storage, and of course, bandwidth. Once you’ve got your Blockcast node running, you become an official Blockcaster. And with the World Cup streaming soon, you'll be ready!
A content provider is streaming the LIVE World Cup final. Football fans in NYC are excited and requesting the stream. But there’s more demand than capacity. Streams quickly go from 1080p to SD and then to unavailable. But your node is ready!
Thankfully, that content provider is using Blockcast too! Blockcast gets the stream and multicasts it through ISPs, 5G cellular operators, TV broadcasters, and satellite operators...and to your Blockcast node. Woohoo!
Blockcasters who have the streams use their network bandwidth to multicast the content to everyone in their neighborhood. It’s a win-win: everyone in the community gets the high-quality content they want, maybe even the World Cup match in 4K or a distance-learning course, without relying on local ISPs who don't have capacity. And, Blockcasters earn tokens for helping out.
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